Over the Wire - Tissue Edition
TAPPI
Issue Spotlight
Milestone agreement between Kimberly-Clark and Greenpeace established a framework for collaboration towards long-term solutions to protect forests worldwide.
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Company will again support the Breast Cancer Research Foundation with proceeds from sales of its Cascades Pink hand towels.
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TAPPI has issued an invitation to present at the third annual Tissue360° Forum to be held at PaperCon and TAPPI’s Centennial Celebration in Atlanta, Ga., USA, on April 19-22, 2015.
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Course on August 19-20 is focused on how to improve machine efficiency, increase production, and enhance product softness and bulk.
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Those who are new to tissue or seek a basic understanding of tissue properties and manufacturing will find this course extremely valuable.
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Market Roundup
Canadians are increasingly looking for green products and services, and many are even willing to pay more for them, but they may be selective on which they choose based on the strength of environmental claims. The findings, that suggest an important shift to mainstream green purchasing practices, are a result of an inaugural survey on green purchasing behaviors and attitudes in Canada commissioned by SCA, Oakville, Ont., Canada, maker of the Tork® brand of away-from-home tissue products. SCA worked with Leger in Canada to capture in-the-moment consumer insights that reflect market trends."The key takeaway for Canadian organizations is that 86% of Canadians are buying green, so products and services with environmental claims are likely a fundamental driver in a customer's purchase decision," said Mike Kapalko, sustainability marketing manager for SCA's North American away-from-home professional hygiene business.
However, most of those purchasers look for third-party certification (33%) or conduct their own research (24%) to verify claims. This fact combined with the knowledge that their prime purchase driver is the care of the environment itself (48%) rather than other motivations means organizations should showcase their environmental commitment beyond their direct business offer.
"It's not enough to say something is biodegradable or sustainable to keep ahead of the curve," said Kapalko. "If they haven't already, companies will need to determine how to incorporate meaningful sustainability strategies into their business and production practices. This could mean finding new suppliers with sustainable alternatives, or identifying operational areas of 'green improvement' that are cost effective and efficient."
Whether they are early adopters or just picking up on the trend, Canadians on the whole are strong believers in green products and services, with 43% believing that it is just getting started, and 39% believing it is the new norm, the study reveals.
An interesting nuance in the Canadian study is found in the age and family demographics of 'green shoppers.' While surveys in other geographies indicate a strong propensity for millenials (under 34) to lead the pack in adopting green purchasing habits, in Canada the survey results suggest that older green shoppers are more likely to do so because it is better for the environment (52% of Canadians over 55 versus 39% of Canadians under 34). In addition, households with children indicated a stronger likelihood to purchase green products and services (91%) than the 84% of respondents without children.
"A clearly optimistic finding of this survey is that 'green' products and services are no longer subjected to the forces of the economy," says Kapalko. According to the Tork Green Business Survey, for most 'green' consumers in Canada (60%), the recent economic changes have had no effect on the amount of green products or services they purchase. Actually, one-in-five (19%) 'green' consumers have increased their green purchase habits, while only 8% have decreased that amount as a result of economic conditions. Only one-in-six Canadians surveyed did not buy green products.
The 'green' profile of products and services is scrutinized now more than ever by Canadians, 43% of whom indicated they are more willing to pay more for products and services that are ethically and responsibly manufactured or delivered, to the tune of the following:
- 31% would pay up to 10% more
- 10% would pay 10% - 20% more
- 2% would pay more than 20% more than they pay today.
These findings are tempered by income levels and education, as Canadians with household income under $40,000 are less willing to pay more for a product manufactured ethically (58% versus 40% of Canadians with greater income).
This survey, using Leger's OMNIWeb Canada, was completed online between May 12 and May 15, 2014, using Leger's online panel, LegerWeb, with a sample of 1,504 Canadians. A probability sample of the same size would yield a margin of error of +/- 2.5%, 19 times out of 20, according to SCA.
In North America, SCA produces the Tork line of dispensers, towels, tissue, soap, napkins, and wipers used in commercial settings such as office buildings, restaurants, schools, and healthcare facilities and the TENA® line of incontinence care products used by consumers at home and in healthcare facilities.
Company increased prices for hydrogen peroxide (100% basis) by $0.05/lb. in North America.
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Exports to Asia during the past several years have boosted profitability for timberland owners while challenging the domestic solid wood sector mainly in the northwestern U.S. and Coastal British Columbia.
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Tissue/Toweling Industry News
U.K.-based tissue converter, Accrol Papers, reports a £66 million deal with private equity firm NorthEdge Capital could include a new tissue mill.
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New TM 16 Voith tissue machine at mill in Chupei, Taiwan, will produce high-quality dry crepe toilet paper and hand towel with a wire width of 3,796 mm and a design speed of 2,200 m/min, with startup set for September 2015.
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Notes will have an interest rate of 5.375% per annum and are being issued at a price equal to 100% of their face value.
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Company hired three seasoned executives and has named Marvin Ray Risco president.
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Most recent delay in the project, originally announced in 2008, reportedly is related to construction delays and negotiations with the mill’s energy supplier.
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Research and Markets, Dublin, Ireland, report provides a techno-commercial road map for setting up a paper towel manufacturing plant.
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SCA will transfer its hygiene business in China (Mainland China, Hong Kong, and Macau) to Vinda.
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New Andritz PrimeLine W8 tissue machine with a steel yankee dryer starts up at company's Yanzhou mill, Shandong province, China.
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Name change coincides with the acquisition of Ashland Water Technologies by a fund managed by private investment firm Clayton, Dubilier & Rice.
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Von Drehle Corp., Hickory N.C., USA, will be the first tissue maker in the U.S. to produce tissue with Valmet's flexible Advantage NTT technology. The new line will be installed at the company's facility in Natchez, Miss. Startup of the new line is planned for late 2015. The value of the order was not disclosed.
Von Drehle is currently operating two Advantage DCT tissue machines at its Cordova, N.C., operation. The Advantage NTT technology is designed for maximum flexibility as well as enhanced product quality and can easily swing between productions of conventional tissue to textured tissue in just a few hours. It has been well received by the market and this will be the fourth NTT machine in production. The first Advantage NTT line was started up in Mexico in 2013 and two more lines are planned to be in production in Chile and Abu Dhabi in 2014 and 2015.
"Valmet is one of our long time trusted suppliers. As we studied different tissue machine technologies, energy efficiency, flexibility, and potential for optimizing use of our recycled fiber furnish were critical. Process and operation review made the Valmet NTT technology the obvious choice for production of tissue and towel products at our Natchez facility," said Joe Pankratz, V.P. of Manufacturing, von Drehle Corp.
"This will be the first Valmet Advantage NTT installation in the U.S., and we are all delighted to work with von Drehle on yet another project. We will deliver this project as a showcase in the industry," says Soren Eriksson, account sales manager, Tissue Mills Business Unit, Valmet.
The new tissue machine will have a width of 2.6 meters and a design speed of 2,000 m/min. The raw material for the new line will be recycled fiber and the production line is optimized to save energy and fiber as well as add possibilities for product differentiation and increased capacity of premium quality products.
Order, part of company's announcement last year that it would invest more than $260 million in Taiwanese and Chinese mills, increases company fleet to seven Intelli-Tissue 1600 machines.
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New Technologies
Each roll of Charmin has the scent of chamomile added to the tube.
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Pullers help make installation of felts, fabric, and dryer screens a safer job for the operators and reduce the risk of damaging fabrics during installation.
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A year after introducing its facial tissue, the Angel Soft® brand (Georgia-Pacific, Atlanta, Ga., USA) has launched a new innovation in the facial tissue category—Angel Soft Facial Tissue Soft Packs that respond to the versatility of life's everyday demands with crush resistant and water resistant packaging. Available in both in-home and on-the-go sizes, the new soft packs are designed especially for travel, easily fitting in a suitcase or car glove compartment.The in-home pack features 165 sheets, the same number of sheets as the Angel Soft medium size flat carton, while the on-the-go pack, with 72 sheets, has up to seven times more sheets than other standard pocket packs. Because of their new packaging, they can be thrown into a drawer or set on a bathroom counter without compromising quality, the company notes, adding that with five stylish patterns, consumers will be able choose the pack that best fits their personality.
"New flexible and water resistant soft packs will allow Angel Soft consumers to use facial tissue in more places. With soft, crush-resistant packaging, our consumers won't have to waste tissues because boxes get crushed or wet," said Mara Lapp, senior brand manager at Georgia-Pacific. "Both of these things make the new Angel Soft Facial Tissue soft packs a great value, which is what Angel Soft is all about."
More information about Angel Soft Facial Tissue is available online.
Yankee Dryer Safety and Reliability Committee
Subcommittees will meet from noon until 4:00 pm on November 4, with the full committee meeting all day on November 5.
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