CRA’s 4th Wednesday Rental Workshop will be on April 23, 2025, from 2:30-4 p.m. via Zoom. It will be presented by Julie Johnson from Ted Johnson Propane. Pumping up your revenue with Julie Johnson This workshop aims to equip participants with modern strategies and tools to sell and promote propane effectively. It emphasizes customer engagement, innovative marketing techniques, and understanding industry trends. Training for the FREE MEMBER BENEFIT runs an hour. Participants have a chance to win a $50 Amazon gift card during the drawing held at the end of the workshop.
Thank you to our sponsors for the GLAO Territory meeting to be held this Thursday at LGP Rentals in Santa Ana!
CRA appreciates the support from DYNAPAC, BOMAG, EPIC Insurance, Purple Wave Auction, and Point of Rental, who will all be helping to make this a successful meeting and a great time for everyone.
Thank you also to LGP Rentals for hosting the meeting!

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Hand In Hand Rental Inc.Dian Ying 10700 Jersey Blvd., Ste. 105 Rancho Cucamonga, CA 91730 (909) 926-6933 Email: handinhand888@yahoo.com
 
DirtPrep SolutionsJason Lambrich 7927 Garden Grove Blvd. #73 Garden Grove, CA 92841 (800) 455-5165 www.dirtprep.com
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Cardoza Waste Parts Nation specializes in bringing unique product solutions to the Waste Industry. They partner with inventors, niche suppliers and innovators who feel that there is a better way to solutions in the industry.
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At Alert, we understand that not all rental businesses are the same so not every business needs the same solution. We bring creativity, honesty, and respect into each one of our projects. We honor your time-tested processes, make suggestions borne of decades of experience, and help you become more profitable through innovative technology. That’s why we proudly believe we’re the best rental software out there!
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Multiquip, founded in 1973, is one of the largest, most diversified manufacturers and suppliers of world-class quality products and solutions for the construction, industrial, telecom, government, non-commercial, aerospace, entertainment, and oil & gas exploration markets. Multiquip's comprehensive product portfolio encompasses light to medium construction equipment, power generators and lighting. Servicing customers worldwide, Multiquip distributes its products in more than 70 countries.
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ANA serves construction, industrial, and equipment rental sectors, as well as utilities, municipalities, and telecom companies. By delivering top-quality equipment, ANA ensures reliability, exceptional performance, and minimal noise levels. Our commitment to innovation, customer-centric solutions, and unwavering excellence drives our growth and success. ANA is the exclusive North American supplier for AIRMAN® mobile generators, air compressors, and MAC3 pneumatic tools. Additionally, the hybrid energy system lineup has revolutionized the energy sector with renewable energy storage applications.
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KATO CES is the largest supplier of KATO excavators, track loaders, and crawler carriers in the world. They are committed to providing customers with the finest equipment available and to keeping it running safely and smoothly. Their goal is to provide you with the best possible experience when using their products and services. Whether you're a contractor working on a major construction project or a homeowner preparing for a home improvement project, KATO will help you get the job done. KATO CES is a family-owned and operated business; they take pride in their work and stand behind every product they sell.
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Hitachi Global Air Power is a leading global industrial compressed air manufacturer providing a dynamic range of compressed air solutions: Oil Flooded Industrial Air Compressors, Oil Free Air Compressors, Portable Air Compressors, Aftermarket OEM parts and fluids. This product portfolio is engineered to provide ultra-high efficiency compressed air products and connected solutions that help achieve more energy savings and operational efficiencies. As part of Hitachi Industrial Equipment Systems Co., Ltd., Hitachi Global Air Power operates ISO 9001 certified factories in Michigan City, Indiana and Suzhou, China, and sales offices located in Europe, Australia, Southeast Asia, and South and Latin America, through brands Hitachi, Sullair and Champion (Australia).
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Towmaster Trailers: Decades of Engineered Safety & Performance. Designing a trailer to haul equipment takes expertise and craftsmanship. For nearly 50 years, Towmaster has engineered equipment trailers that are easy to use, last longer, and haul safely. Their truck trailers let you do your work without getting in the way and offer you peace of mind on every job. Plus, they pair their quality craftsmanship with everything you need to stay up and moving for the long haul: a trusted and expansive dealer network, excellent service, support, product training, and A Limited Lifetime Frame Warranty that’s unmatched in the industry.
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In 1982, Greg Barreto designed and built the industry’s first all-hydraulic tiller. He sold that first tiller to his employer at the rental yard, who rented it for over 20 years. Greg and his wife, Chris, then founded Barreto Manufacturing, Inc. in January of 1984. Barreto Manufacturing’s operations are still headed by Greg Barreto. Greg believes innovation in design and quality in manufacturing are key to helping his customers enjoy the greatest return on investment. Each piece of Barreto equipment is designed to excel in the most difficult conditions, without the downtime often experienced in harsh rental and industrial environments. Backed by the philosophy that in order for a company to be successful, its customers must be successful, Barreto strives to provide the best quality and service possible.
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Toku America was founded in March 2010 as a fully owned subsidiary of Toku Pneumatic Co. Ltd. to serve the needs of the construction and demolition industries of North and South America. Their company is based in the heart of Willoughby, Ohio, in a 15,000 sq.ft building comprised of both warehouse and office space. Their West Coast branch has been serving California and the western United States for over five years. Their parent company, Toku Pneumatic, was founded in Japan and has been in business since 1937, offering pneumatic and hydraulic products to over 52 countries around the world. Toku America has a serious commitment to offering quality products and services to the construction attachment industry, and the Toku trademark has become a symbol for quality products worldwide with exceptional product support.
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Alert Rental Software is saddened to announce the passing of former Chairman and CEO John T. "Tom" Ross, Jr., who passed away earlier this year due to complications from Parkinson’s Disease.
Tom joined Alert as CEO in 2005 and led the company for 11 years alongside his brother and business partner, Rob Ross. Under their leadership, Alert continued to grow and innovate in the rental management software industry. In 2016, Tom and Rob sold the company to the current ownership team, Kara Longmire and Mary Crosslin.
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The U.S. Department of Transportation (USDOT) is asking for public help in identifying regulations that could be repealed without threatening highway safety. In a notice published in the Federal Register on April 3, USDOT announced plans to move ahead with the Trump Administration’s deregulatory agenda by seeking public input on which existing regulations could be modified or repealed while continuing to ensure safety within the U.S. transportation system.
USDOT is seeking comments from the public in response to Executive Order 14219 issued on February 19, 2025 by President Trump, which requires that “Unless prohibited by law, whenever an agency proposes for notice and comment or otherwise promulgates a new regulation, it shall identify at least 10 existing regulations to be repealed.” The executive order also orders all federal agencies to “ensure that the total incremental cost of all new regulations, including repealed regulations, being finalized is significantly less than zero” for fiscal year 2025.
Contact Jeff, Katie, and Connie with questions or ideas for the continued growth of our association. Visit the CRA website at www.calrental.org and see the opportunities available to help sustain and grow your business. Stay engaged with CRA!
Jeff Roberts, Executive Director
Cell: (909) 821-5998
Katie Marrs, Executive Assistant
Connie Roberts, Controller
Address: P.O. Box 757, Upland, CA 91785
Phone Number: (800) 272-7400
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