CRA eJournal

Social Media

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Thank you to all who take time to participate in our surveys. CRA uses the information we gather to better serve you. If you have an idea for a survey for CRA members, please send your request to CRA at Info@CalRental.org. This month, we surveyed members about social media.

1. What type of rental business do you have?
General Rental: 52% (13 responses)
Party Rental: 28% 7 responses)
Both: 20% 5 responses)

2. How do you manage your social media?
In House: 68% (17 responses)
Hire out: 4% (1 response)
Both: 28% (7 responses)

3. Comments:
1. We are not consistent with our updates.

4. How much time do you spend per week working on Social Media?
1-10 hours: 83% (19 responses)
10-20 hours: 4% (1 response)
20-30 hours: 0% (0 responses)
30-40 hours: 0% (0 responses)
Other (please specify): 13% (3 responses)
1. Does not apply in my case.
2. 0.
3. Not sure.

5. Please indicate if you purchase any of the following. (Select all that apply.)
Google Ad Words: 32% (7 responses)
Yelp Advertising: 9% (2 responses)
Porch: 0% (0 responses)
Wedding Wire: 0% (0 responses)
The Knot: 0% (0 responses)
Yellow Pages: 18% (4 responses)
Blogging: 5% (1 response)
Internet Marketing Company such as Reach Local: 64% (14 responses)
Other (please specify): 18% (4 responses)
1. None.
2. Some Facebook boosting.
3. Facebook, Instagram.
4. Facebook.

6. For any of the items you select above, what is your monthly budget?
$500-$1,000: 43% (9 responses)
$1,000-$3,000: 23% (6 responses)
$3,000-$5,000: 10% (2 responses)
Other (please specify): 19% (4 responses)

7. How does this compare in cost to your old Yellow Page Ad?
More: 23% (5 responses)
The same: 18% (4 responses)
Less: 59% (13 responses)

8. Comments:
1. In the Yellow pages hay day, I spent 4000.00 per month being competitive with display ads.

 

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