"On Hold" Message Service

Thank you to all who take time to participate in our surveys. CRA uses the information we gather to better serve you. If you have an idea for a survey for CRA members, please send your request to CRA at Info@CalRental.org. This month, we asked members about "on-hold" messaging services. 

1. What type of Rental Business do you have?
General Rental: 58% (19 responses)
Party Rental: 27% (9 responses)
Both:15% (5 responses)

2. Which of the following topics do you think would be beneficial to include in a custom phone on-hold message campaign? (Check all that apply.)
• Equipment rental - brands, inventory, availability: 59% (19 responses)
• New equipment sales: 28% (9 responses)
• Used equipment sales: 31% (10 responses)
• Party equipment rental: 34% (11 responses)
• COVID-19 safety protocols and new procedures: 19% (6 responses)
• Party inventory/availability: 16% (5 responses)
• Equipment service/maintenance: 19% (6 responses)
• Maintenance for long term rental equipment: 16% (5 responses)
• Equipment delivery: 56% (18 responses)
• Specialized skill set and unique training/certification of your team: 25% (8 responses)
• Promotion of your website including online rental reservations: 59% (19 responses)
• Guarantees and written warranties: 3% (1 response)
• An invitation to write a review after their experience with your shop: 28% (9 responses)
• Follow on social media — Facebook, YouTube, Instagram: 41% (13 responses)

Feel free to include additional topics/information you feel would be important to promote during hold times:
1. Why the minimum wage is unfair to small business.
2. A clean joke (Dad Joke).
3. These are all great answers.
4. Basic stuff, re: our services, location, hours and in general how great we are.
5. Days open and hours.

3. Do you feel this will be a beneficial offering to our membership?
Yes: 93% (25 responses)
No: 7% (2 responses)
Additional comments:
1. How much?
2. A subscription fee versus a one time production fee seems quite pricey. Most phone systems have the capability of having a MOH within, and playing on queue.
3. I had a high pressure saleslady bug me years ago.
4. How much after 90 days?.
5. Not sure.
6. Yes. Surprised we have not offered this previously.

4. Would you be interested in learning more about the 90 day free test drive? The OnHold Experience will email all the details and include an audio demo.
Yes: 50% (14 responses)
No: 50% (14 responses)

5. Do you have any additional comments on this survey?
1. I hope this is not the company that approached me 20 plus years ago because the woman was a royal pain. Also this company said they were a preferred vendor of either the CRA or the ARA, I forget which one, and they were not. When I did report them suddenly I stopped getting the phone calls. High pressure sales tactics.
2. Repeal the minimum wage.
3. I have on hold service but will listen to the CRA alternative

6. Survey Ideas
1. Repeal the minimum wage.
2. Association Group Health Plans.