Logistics Weekly
 

Amazon, Target Waive Minimum Purchase for Free Holiday Shipping

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Amazon.com and Target Corp. have opened the floodgates for free shipping.

Recent moves by the retailers to eliminate minimum-purchase amounts for free shipping have boosted the share of online orders that get delivered gratis, according to data from retail analytics company DynamicAction. Orders with the free service included have risen 13 percent through Nov. 16, including an 18 percent spike in the week that began Nov. 5, when Amazon unveiled its offer.

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