Welcome to the ToolBox, your portal to WRLA member news and information within the LBM market.
We invite you to learn more about what's going on within your association and the companies whose products and/or services you utilize.
Exhibitors
Exhibitor Contracts and Booth Invoices have been sent out!
Retail Participants
Online Show Registration for Name Badges and Evening Event Tickets - Coming Soon!
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Classroom courses are being offered in Winnipeg, Saskatoon & Calgary
ONLINE Registration is now open at www.wrla.org
*See our Calendar of Events below for course dates
HOTEL SCAM ALERT!
Hotel Scamming is an issue will ALL major conventions and events worldwide, it is the latest form of cyber crime and while a number of companies have been prosecuted in the USA it is still a major concern for us and all WRLA members planning to attend the 2016 WRLA Buying Show in Calgary, January 20 - 22. Please keep your reservation information confidential. Do not provide details of your reservation to anyone who calls you. If in doubt, please email WRLA-housing@icsevents.com
For more information on the 2016 WRLA Buying Show Hotels please visit: http://www.wrla.org/hotels-and-travel
NexGEN is excited to partner with Can-Cell Industries and King Marketing for our first event in Edmonton! All WRLA members are welcome to participate in a member tour, private presentation and Networking night.
NexGEN Event - Thursday, October 8th, 2015
3:30pm
Operation Tour of Can-Cell Industries
Hosted by Jim Roach
4:30pm
Presentation: "Your Entrance is Your Exit" - How to leave a lasting Impression
by Paul Crawford of King Marketing
6:00pm
Networking & Cocktails at Shanks Sports Grill
IT'S FREE - You just need to register by contacting Krista at kristas@wrla.org
Reserve a seat while you still can!
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ONLY A FEW WEEKS LEFT TO APPLY!
Scholarship DEADLINE: October 2, 2015
*Bursary submission date has passed.

The WRLA is proud to offer seven $1,500 Bursaries and seven $3,000 Scholarships each academic year. To learn more about eligibility and for full program details visit www.wrla.org or contact Krista at kristas@wrla.org
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Interlake Glass, Arborg, MB
Interlake Glass located North of Winnipeg is a new Castle Specialty store location specializing in windows, doors and glass as well as additional products such as custom cladding, roofing and mouldings. The retail store will service contractors and consumers from the surrounding trade area and owner, Chris Eyolfson is looking forward to this new venture. Chris purchased the existing retail store and warehouse back in 2012 and now plans to add an additional 2000 sq. ft. of retail and 1000 sq.ft. warehouse space as his business grows with the help of Castle. Chris joined the Castle group because he knew it was time to expand his product offering to better serve the people of Arborg and surrounding area.
"Castle gives me the freedom to sell the products that make sense for my business while still enjoying the buying power of their supplier network." Chris Eyolfson, Owner, Interlake Glass
VONR Hardware, High Prairie, AB
VONR Hardware is located Northwest of Edmonton, AB in the industrial town of High Prairie. Trever Sekulich and Debra Wales have been owner operators for over 11 years, specializing in a full assortment of hardware products. They chose Castle when they made the decision to expand their offering to lumber and building materials.
"We chose Castle because we needed a group that could really help us to build a profitable building materials category. Castle’s business model, product assortment and supplier channel was the ideal fit. We look forward to growing with Castle." Trever
Sekulich, Co-founder, VONR Hardware
Trever and Debra’s business mantra is "customer experience" and pride themselves on ensuring that each and every customer that walks in their door is greeted courteously and assisted by their experienced team in a timely manner. An official Grand Opening celebration is planned for next Spring.
South Parry Lumber, Parry Sound, ON
In Ontario cottage country, Castle welcomes Mike Argue and Neil Tucker who acquired South Parry Lumber in August and are now part of the Castle group. Mike and Neil are looking forward to their Grand Re-Opening in Parry Sound, later this Fall.
Castle would like to welcome all our new members to the Castle family.
ABOUT CASTLE BUILDING CENTRES GROUP LTD.
Castle Building Centres Group Ltd. is a Canadian member-owned, Lumber, Building Materials and Hardware buying group committed to the success of the independent. Our commitment is to drive this success to over the 300 member locations in our group and is achieved through Transparency, Freedom and Profitability. Our business model focuses on accountability to our membership, member freedom of choice, and a commitment to their success, growth and profitability through strategic partnerships with key vendor partners and a winning hardware distribution solution.
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Influence: The Ultimate Power Tool
An original WRLA Yardstick article
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Robert Cialdini discusses quick and effective methods of improving your influence skills.
To read Robert's complete article check out the Digital Yardstick Magazine
Check out all our great videos online at videos.wrla.org/home
Staff interaction is still vital in customers’ purchasing decisions, so make sure your sales associates are knowledgeable and friendly. And ensure that customers receive a truly unique in-store experience that they can’t get online.
One way to live up to customers’ service expectations is to take advantage of industry training programs, such as the North American Retail Hardware Association’s online training. These programs will equip your employees with the necessary tools to become product and project experts.
The NetWorld data shows that in-store experiences are still important to the retail industry, but it doesn’t lessen the significance of websites to retailers. A growing number of customers often opt to buy home improvement products online, so you can’t ignore e-commerce. You also can’t build a robust e-commerce presence overnight, so develop a long-term plan for how to implement your website and e-commerce platform. E-commerce resources such as Shopify and WooThemes are great places to start. Your co-op or distributor can also help get you started.
Brought to you by WRLA in partnership with NRHA
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WRLA Fall Education Calendar:
ONLINE Registration is now open for the below courses at www.wrla.org
October 26 & 27, 2015
Manual Estimating Level 1: Estimating Fundamentals,
Saskatoon, SK
October 28 & 29, 2015
Manual Estimating Level 2: Estimating for Residential Construction,
Saskatoon, SK
November 2 & 3, 2015
Manual Estimating Level 1: Estimating Fundamentals
Calgary, AB
November 4 & 5, 2015
Manual Estimating Level 2: Estimating for Residential Construction
Calgary, AB
November 6, 2015
Principles of Yard & Warehouse Operations
Calgary, AB
November 30 & December 1, 2015
Manual Estimating Level 1: Estimating Fundamentals
Winnipeg, MB
December 2 & 3, 2015
Manual Estimating Level 2: Estimating for Residential Construction
Winnipeg, MB
December 4, 2015
Manual Estimating Level 3 Advanced Estimating
Winnipeg, MB
ALL UPCOMING EVENTS
September 19-22, 2015
Home Hardware Market
St. Jacobs, ON
October 21 & 22, 2015 Hardlines Conference
Toronto, ON
www.hardlines.ca
October 18-19, 2015
FCL Market
Saskatoon, SK
November 7- 14, 2015
Sexton Member Conference
Costa Rica
January 20 - 22, 2016
2016 WRLA Buying Show
Calgary, AB
Host Hotel: Hyatt Regency
January 24-30, 2016
Timber Mart National Conference
February 19 & 20, 2016
TIM-BR MART National Buying Show
Palais des congrès in Montréal
March 3 - 5, 2016
62nd Annual Atlantic Building Materials Show
Moncton Coliseum, Moncton, NB
To view all upcoming WRLA events please CLICK HERE
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NEW ASSOCIATE MEMBERS
Air-it-On Inc. (Head Office)
21603-115 Avenue
Edmonton, AB T5S 2N6
Phone: 780-488-1595
Fax: 780-488-1596
Main Contact: Rod J Hamann
(Distributor) (Service Provider) Tape, fasteners, foams & sealants, bolts, screws and nails
Air-it-On Inc. (Branch)
5915 - 40 Street S.W
Bay 11
Calgary, AB T2C 2H6.//.
Phone: 403-263-1594
Fax: 263-1564
Main Contact: Dave Marshall
 Have you watched the latest episode from WRLA Videos? Don't wait to take full advantage of this terrific media channel, one of the many benefits of your WRLA membership!
Stay up-to-date on the latest industry news and events with our engaging new communication channel.
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